By Mike Mahony
Podcasting is a great on-demand medium for reaching an audience. Audio podcasts are great because they are easy to consume and make great companions while commuting, exercising or working. One option is to produce a video podcast. These are great for shows that have tutorials, lessons, and screenshots. They also make it possible to connect on a deeper level with visuals.
Itunes for Finding a Video Podcast
If you want to find video podcasts on iTunes, go to the iTunes store and select podcasts, then click on video and you will find several to choose from. A good example of a podcast that is suited to video is MacMost. They feature screenshots and tutorials on getting the most out of your Mac. The information would be much more difficult to convey without the screenshots. Little Adventures, Big Planet is another video podcast that wouldn’t be the same without the stunning footage of animals and nature that they feature.
Benefits of a Video Podcast
A video podcast makes it much easier to communicate subjects that are visual by nature. People enjoy being able to look at someone while they are talking to gauge their emotions. The visual medium turns you into someone they can trust and appreciate. It’s also easier to put links in your videos or have on-screen aids with additional information. Videos also make your podcast website more user-friendly.
Your Podcast and YouTube
Having your podcast on YouTube provides some hosting, SEO, and search benefits. By using YouTube, your podcast is hosted for free. If you do this and you decide to submit your video podcast to iTunes, you will need to create an RSS feed from your YouTube channel.
Should you simply wish to reap the SEO benefits of a video podcast, you could use a service like Libsyn to publish your podcast. Once …read more